Written by Doreen Dilger, The Home Based Business Coach
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Affiliate marketing isn’t a fast results type of program. A well-planned affiliate marketing program built today can pay off in spades tomorrow. But, remember - it’s a long-term plan, not a short-term overnight success type of situation. So, get started on the right foot so that you can do it right.

1.    Set Up Your Website Right:  You don’t want to have a terrible website with ineffective sales pages if you want affiliates to take an interest in your offerings. Ensure that your about us, privacy policy, return and shipping policy (if dealing with physical products) and contact information are clear for all to see.

2.    Don’t Link Away from Your Site:  When it comes to promoting a product, the page should promote that product and nothing else. You don’t want to lead people away from your website when they’re coming there to learn about a specific product or service. Take away anything that links them away. Your affiliates will appreciate it.

3.    Clear Contact Information:  If someone has a question that they need answered, you want clear contact information so that they can contact you easily. You can also use a service that provides a chat with people to help them make purchasing decisions. Whatever you decide, make it easy for people to ask questions and get answers.

4.    Product Pages That Convert:  It’s imperative that you have a clear call to action, great images, good descriptions and benefits of the product on the page. If your product pages don’t convert, then affiliates won’t want to touch the product.

5.    Converting Marketing Collateral:  Affiliates need copy, images, text and more to promote your products and services. They’re not going to create it for you. If you want them to send out emails to their list, create an email that they can edit and make their own. Do the same with all the marketing materials you offer them to ensure that they promote your offerings.

6.    A Fair Commission:  Affiliates are like sales people who get paid only when they make a sale. If you want them to do a lot to make that sale, then they’ll need a fair percentage of sales to make it worth their time. If you don’t offer at least 50 percent, you are unlikely to attract high-level affiliate marketers to your program.

7.    Offer Incentives to Affiliates:  In addition to a fair commission, you can also offer prizes to top sellers so that they work harder to promote your offerings. People like competition and if you give it to them and let them win prizes such as additional money or a physical prize, they’ll want to win.

8.    A Fabulous Product:  Of course, if you want to attract affiliates, you need a product that is everything you say it is and more. You want your affiliates to be excited to promote the product because it does what the sales page says it will do. 
Having affiliates to promote your products and services is like having a legion of fans screaming your name. They’ll blog about you, promote you, and be excited about it - because if you are offering a great product or service, they know that it makes them look good. After all, their job is to promote things to their audience that solves their problems. Your product could be the answer.

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach

Any time you put up a video you need to get feedback from your viewers so that you can improve it each time. And the best way to get feedback is to just ask. It’s amazing, but when you take the extra step to ask for feedback, you’ll be more likely to get the feedback you want. You can even be specific with the type of feedback you want. For example, if you got new sound equipment you can ask, “Let me know if you like how this video sounds.” 
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The more specific you are when asking for feedback from viewers, the better and more useful the feedback will be. Here are some tips. 

1.    Make an Intro Video – If you use a streamlined method of creating a video by making a similar intro to each video you post, you’ll create a professional vibe that will help the viewers feel more comfortable leaving feedback.

2.    Make an Exit Video – Your exit portion of each video should be similar or the same too. This is where you ask for likes, shares, and comments for your video. Being able to insert this exit video will help you remember to ask for feedback.

3.    Embed Other Videos – You can embed links to more of your videos, even including forms for specialized feedback if you want extra information about what your viewers like or don’t like about your videos.

4.    Ask for Likes – Always ask your viewers to like your videos. Sometimes you might want to tell them why they should like them instead of just enjoying them without clicking like. They might not realize that it helps you keep providing videos to them.

5.    Ask for Shares – A good type of feedback is when someone shares your video. All feedback doesn’t have to be a comment; instead a share means, “I liked this enough to share it with others and it has a lot of value.”

6.    Ask for Ratings – When you want thumbs up for your video on YouTube for example, you need to ask. People are more likely to vote something down than up. Many people watch a video without any action. Ask for the action and you’ll be glad you did.

7.    Ask Viewers for Topic Ideas – A great way to get feedback and engagement from your viewers is to ask them for new ideas for topics that you’ll cover in the future. People love having a say in what they watch, so give it to them.

8.    Ask Viewers to Critique the Quality – Sometimes, you want the content to be beside the point, but you’ll have to be specific. Ask your viewers how they like the quality, especially if you did something different or purchased new equipment. 

If you really want feedback you’re going to have to ask for it, every single time you post a video. People will only comment on what they want to if you don’t ask for specifics. If you are good about giving feedback with other video creators, you’ll establish a good relationship with them and they’ll do the same for you.

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach
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Everyone has something they know that they can teach to others. Anyone can create an online course to teach other people what they know. But, when you sit down to come up with teachable topics you want to keep some things in mind.

1.    What Do You Know? – There is usually something you are passionate about and that you already know that you can teach to others. For example, maybe you know the secret to making the perfect snicker doodle cookie? You can teach the fundamentals of baking a snicker doodle cookie and what is important to make it come out perfect. 

2.    What Do You Want to Know? – Even if you don’t know how to do something, you can still create an online course. Just learn how to do it and create step-by-step instructions as you go to create an online course with that information.

3.    What Are Your Strengths? – It’s important to know what your strengths are, because creating a course requires several steps. For example, you may need to add video, or create screen shots, or write a great deal of material. Any one of these things may require learning or outsourcing.

4.    Who Is Your Audience? – It’s important to start with an audience that you want to teach. Then you can find out what they want to know and create courses for them. Even if you don’t know the material personally, you can interview subject matter experts, or even hire someone to create the course for you.

5.    What Is the Goal? – Once you’ve decided upon a potential topic, can you figure out what the end goal is? What do you want to teach your audience? What do you want them to walk away from the course knowing? 

6.    What Is the Main Objective? – You need to figure out your main objective for teaching a course at all, then the objective of the course. Do you want to teach them something they need to know so that you can earn extra money, or do you want to teach them something so that they can also learn about other offerings you have?

7.    What Tools Do You Need? – When you determine the ideas you want to teach to your audience, you’ll need to make a list of tools you need for creating the course. Perhaps that means you’ll need a good video camera or a stand for your iPhone so that you can video yourself cooking. Or maybe you need a tool like Camtasia to edit the videos. 

8.    What Platform Is Right for Your Course? – Once you work out all the details, you’ll need to figure out where to host your course so that you can easily promote it. You can host it with the right software right on your own domain, or you can use a system like Udemy.com to sell your course. It’s up to you.

Teaching online courses can be very lucrative if you find the right information that people want to know, find the right platform, and market the course in a way that gets people to sign up. The idea for the topic is just the beginning.

Finally, as you become more popular, send out press releases about the things you’re doing outside of YouTube. Get active within your community, and become a well-known name brand throughout the internet and not just where your videos reside. 
Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach
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Everyone cannot afford an expensive PR firm to help them promote their video, but you can have the next best thing. Just do what PR would do yourself. First, look at everything from your audience’s vantage point, then get to work to make sure your audience sees it - while making it all look even better for them.

1.    Customize Your Thumbnails – YouTube and video editing software allows you to put a professional-looking thumbnail that helps describe what’s inside the video visually for your audience. Choosing the right thumbnail will increase views exponentially.

2.    Study Your Keywords and Terms – Keywords are still important when it comes to any type of content you put online. But, now they are even more important in terms of ensuring that they’re right. You don’t want to use a keyword that draws the wrong audience. Always put your audience first with your keyword choices.

3.    Optimize Your Titles – Titles are very important when it comes to a video. Don’t be tricky about a title because people will be angry if they come to your video because of a salacious title, only to find something they didn’t expect. Be clear, concise and accurate but use the right keywords to get the right attention.

4.    Include a Call to Action – You can tell them directly as the host, you can include annotations, and you can also include the CTA on an (insertable) exit portion of the video (called an “end card”) that is consistent throughout your videos. This provides the CTA that your audience needs.

5.    Optimize Video Descriptions – Use every aspect of the description area to describe the video, using the right keywords and right language and saying what your audience will get out of viewing the video. Plus, use links that are inside the video and anything you talk about in the video.

6.    Allow Embedding of Your Videos – Many people turn off the embedding feature, but if you do that you’re missing out on other people using your videos in their content. When someone embeds the video, you get the credit for the video being watched and people will find your channel.

7.    Cross-Promote on All Social Media – Just like you promote a blog post or a product, promote your videos on all your other social media. When you have a new video, link to it on every social media account you have, with a specialized burb that gets the attention of the audience. 

8.    Recommend Other Videos via Annotation – A really awesome feature that you can use for your videos is annotations. An annotation is where you can make a clickable area right inside the video so that people can learn more about other things you do.

9.    Use the Features Offered – With YouTube you can embed a featured video, embed a watermark to brand your video, and more. Use the features that they give you to make your videos better and to help you promote. 

10.     Allow Channel Ads – Use one of your better videos to allow YouTube to use your video to run a channel ad. This is free to you, but very powerful. Yes, YouTube is going to use your video as their own to promote YouTube, but your video will get a lot of views in the process too.

11.     Be Regular – Don’t skimp on your videos; try to produce one at least weekly to keep your audience interested. If you don’t put up videos on a regular basis, then you may lose viewers that would otherwise be wonderful ambassadors to your brand by recommending the videos and your channel to others.

12.     Run Paid Promotions – Once you have a number of videos on your channel, run a pay-per-click promotion campaign. This will help you increase subscribers faster than other methods, but you must do this only when you have a good number of high-quality videos. 

Finally, as you become more popular, send out press releases about the things you’re doing outside of YouTube. Get active within your community, and become a well-known name brand throughout the internet and not just where your videos reside. 
Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach
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Search engine optimization is an important component in online marketing. It uses techniques to ensure that your website or blog receives as much traffic as possible from all the search engines. But, you don’t really want all the traffic; you just want the traffic that is right for your website. You want targeted traffic that wants what you have to offer. This is the way you make the most of search engine traffic.

To get started making the most of search engine traffic, do the easiest things first.

1.    Check Your Site for Broken Links:  Do you have broken links on your page that you haven’t fixed? This can happen easily for many reasons. However, the reasons don’t matter as much as making sure that you fix the broken links. You can use a broken link checker to check for links regularly on your website. When you find links that don’t work, fix them right away.  Link - http://www.brokenlinkcheck.com/
2.    Optimize Your 404 Error Pages:  You can personalize a 404 error page to take advantage of your audience members accidentally going to the wrong page or a link you didn’t catch that’s broken. There are many ways you can personalize and optimize a 404 error page; how you do it will depend on the voice you want to project on your website or blog. 
3.    Update Keywords:  Over time keywords change due to the audience changing or society changing. Words today may mean something else later. Taking time to study keywords and making a long list of all variations of keywords can also help you think of new content to create for your audience.
4.    Use Keywords in Headlines and Titles:  When you have studied the right keywords, you can use them as titles, headlines and sub-headlines on your website and blog posts. Don’t try to be tricky in your titles at all; instead use all words correctly and accurately. 
5.    Remember Benefits over Features:  Your audience cares more about what’s in it for them than about what’s in it for you if you answer the CTAs. Find ways to get through to your audience about all the benefits of your offerings and what you can do for them.
6.    Get Links from Authority Sites:  The days of getting any links into your site are over, but getting links from authority sites is always important and will always be in. If you can get links from .edu sites, that’s even better. A way to accomplish this is to create your own courses that are high value enough that an education site may take notice. 
7.    Link to Authority Sites:  A great way to get noticed by others, including search engines, is to link out to other sites that have authority. Content curation is a great way to create valid links out from your website to authority websites. Include a blurb of your own for each item you link to so that your opinion and thoughts are added to the information you share.
8.    Keep Content Updated:  Content of all forms is important to put on your website and blog. Use text content in the form of blog posts, audio, video, long form, short form, white papers and more on your blog and website to get the most from search engine traffic. 

Finally, use the right meta information such as “alt” tags on images, tags on posts, and so forth. Try using a plugin like SEO by Yoast if you use WordPress to build your site, to help you get the most from search engine traffic. 

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach

You hear a lot about search engine optimization or SEO, but often what that means is a mixed bag. Many people don’t understand what SEO is, or that there are many kinds of SEO and that you don’t have to be an expert to improve your SEO. There is both on-page and off-page SEO. Let’s take a look at both types.
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The thing to remember is that SEO tactics change continuously based on the algorithms that the search engines choose to use to help their audience find what they’re looking for. The big key to remember is that the search engines are trying to deliver excellent results for their target audience. Your job is to help them. 

Off-Page SEO
Off-page SEO consists of anything you do to improve search engine traffic and results such as inbound links, trust building, social media, blog promotion, videos, press releases, commenting and more. You can use all of these tactics to help build up your website’s traffic and thus your conversions. 
    
1.    Comment on Blogs and Forums – Even if you’re not allowed a link back to your website, your comments on blogs and forums do not go unnoticed - especially today when most use identification procedures via Gravatar or Google to find you through your profile.

2.    Social Media Posts and Promotions – When you write a blog post or publish anything on your blog use social media to promote it. Not only will you get more traffic to your posts, you’ll get more links to your website via your general social media promotions.

3.    Conduct Interviews – Give interviews on radio shows, on blogs, and more. The more authority you can build by being interviewed, the more links you’ll get back to your website and products, and the more people will get to know you.
Finally, when it comes to off-page SEO, don’t underestimate the power and effectiveness of the good old-fashioned press release to get the word out about your business to the media. Press releases are still excellent ways to publish information about your products and services, especially if you can tie it to a popular human interest story and news of the day.

On-Page SEO
    On-page SEO consists of anything you do on your website to ensure that you get more traffic to your website via the search engines without paying anything for the traffic. Creating perfectly optimized pages is as simple as adding a little extra effort.

1.    Publish Targeted Content – If your content is high quality, unique, and relevant to your audience, this will help them find you. They’ll look for words that are inside that content and be sent to your pages.

2.    Headings on Pages – Using keyword-rich phrases for the headings on your website, including your blog posts, will help search engines find you too. Plus the words will be something your audience will focus on as they scan your page.

3.    Check Grammar and Spelling – You want people who visit your website to come away believing you have authority on the topic that’s in your niche. Therefore, it’s important to double check your grammar and spelling.

4.    Code Your Site Right – Within images, headings, descriptions and more, there are ways to use metatags to give the search engine clues about the topic on your blog or website. Use them properly to describe images and the subject matter, so that your audience will find you.

Using both on- and off-page SEO is an effective way to ensure that you set up each page on your site properly. If you use self-hosted WordPress, you can use various plugins like SEO Yoast to help guide you for on-page SEO.

Link to SEO Yoast - https://yoast.com/wordpress/plugins/

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach
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When it comes to online marketing, nothing is more important than your CTA. The call to action tells the viewer what exactly you want them to do. Usually when it comes to CTAs, less is more. You want your audience to have one or two choices of actions to take for each video, no more. Some will be “share,” some will be “like,” and you may ask people to comment. There are different ways to do it all without seeming like a used car salesman.

You know that CTAs are important in all your written content, but you may not be so sure how to go about it with your video content, or why it’s so important. But, CTAs are important in all your communication with your audience. Having said that, each video will have a different purpose, therefore a different type of CTA.

1.    Remember the Buying Cycle – Your CTA will depend on the part of the buying cycle the video addresses. Some people will come to a video due to wanting to learn more information; in that case they may want to “subscribe” so that they can learn more.

2.    Use Specific Action Words – Instead of trying to be tricky when it comes to the words that you use for your CTAs, let them know what they get if they like, share or comment. “To get more videos just like this please subscribe.” “If you want to enter the contest, answer the challenge question in the video below.”

3.    Avoid Niche Jargon – It’s tempting to use words that are considered jargon within your CTAs, but it’s a mistake. You need to use CTAs that speak to your audience in a clear manner that makes no mistakes about what you expect from them.

4.    Remember the Audience – Everything is always about your audience, and never about you. Everything you say and do needs to be something that shows that you understand their pain and can help them.

5.    Think: One or the Other – When it comes to CTAs it’s imperative that you don’t give them too many choices. You want to think in terms of “this or that” to ensure that they follow your CTAs smoothly.

6.    End Cards Work – An end card is a picture or video added to the end of each video that gives them a CTA. The CTA can change depending on your purpose for the video. You can create various end cards to add to the right video, depending on the purpose.

7.    Have a Contest – A great way to draw attention to a CTA is to host a contest of some kind. A contest can help encourage more shares of a video without even trying, while drawing attention to a different CTA such as engagement via commenting.

8.    Send Them to Another Video – A CTA often not considered is to send them to another video via an annotation or link in the description. Sending your viewers to more of your videos is a great way to improve views.

The CTA is likely the most important part of your video. Without it, people may not watch more, like your video, share it with others, or comment. While it may seem like you are selling and yes, you hate selling, if you don’t have a CTA in your video you’ll miss out on the benefits of having videos in the first place.

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach

Once you have created a course and set it up on a delivery platform, you need to start promoting your course. If you don’t promote your course, then no one will purchase it and you won’t earn money. Promotion is when the real work of the entire course happens. There are multiple ways to promote your course. 
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1.    SEO – Search engine optimization is very important to ensure that people find out about your course. There is on-page and off-page SEO to consider. In short, SEO when done right can enhance the ability of your audience to find your sales pages, blogs, and course.

2.    Social Media – Use social media to promote your courses. Hint about them and give a sneak peek into them. Pull out quotes from your course to promote with memes on social media, using images that relate to your course.

3.    Blogging – Write a series of blog posts about the problems that can be solved by taking the course. If you educate the audience on their pain points and then give them the solution to solve it, the course, they will sign up.

4.    Interviews – Conduct interviews with people who have radio or podcasts. During the interview, mention your eCourse, offering a special coupon code for listeners. 

5.    Testimonials – Give your course to a few good people in order to collect testimonials for the course so that you can put them on your sales page. People like proof that your program works, and this is the best way to gather that proof.

6.    EBook – You can actually turn the course idea into an eBook which you can use to promote the course. Make an eBook that discusses the pain points and potential solutions to the problems, including your eCourse.

7.    Webinars – Have a webinar to talk about the pain points and problems of the audience the course is for. Then give them a special offer they can’t refuse if they sign up right now for the full eCourse. 

8.    Sales Page – A really awesome sales page can help you promote your eCourse. You want a page that is totally focused on your audience, their pain points, and how the course will solve their problems.

9.    Affiliate Marketing – You can use many affiliate networks in addition to your sales page to promote your course. It depends on how you set up the course but you can use aMember.com, ClickBank.com, and other affiliate software to help promote your course. When you have other people helping, you’ll sell a lot more courses.

10.    Giveaways – You can give away small reports, small segments of the course, and other information to get people to sign up for an email list where you can promote the course in more detail.  

It’s important to do a combination of every one of these ways to promote your eCourse if you want to earn you a lot of money from it. A course can earn hundreds and even thousands of dollars if you do what it takes to get the word out to the audience.
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Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach
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Creating products for passive income proliferation is an excellent way to get past the whole idea of working trading hours for dollars. All of us are programmed to work eight hours a day for a wage or fee, but it doesn’t have to be that way. One of the oldest passive income ideas is rental income for real-estate, but today you can earn passive income online right from home. Here are some ideas that work well. 

1.    Create Apps – Even if you don’t know the first thing about code you can find freelancers willing to create your product for you to spec. Come up with an idea for your audience, then run it by a coding expert. You can find them on Upwork.com, and even place an advertisement on Craigslist.org if you prefer.

2.    Write EBooks – Today, publishing your own books is a great way to make passive income. You can write it yourself or you can hire a ghost writer to do it for you. You can publish eBooks on Kindle for free. Or you can, for a fee, use CreateSpace through Amazon to publish a print book if you like. 

3.    Run a YouTube Channel – Did you realize that some people make thousands of dollars a month with popular YouTube channels? If you want to break in, you don’t need to be fancy. You simply need to find a topic that is popular, and present it in a way that people like to watch. You take a share of ad revenue.

4.    Create a Paid Directory – Software is available that allows you to create a directory website that is run practically automatically. The people put their information on the directory for a fee, then you simply approve them or not. Approvals can even be automated.

5.    Develop ECourses – With websites like Udemy.com popping up all over the place, you can now create your own eCourse and get paid for each person who signs up to take the pre-created class. This is passive income at its best. Outside of updating outdated courses, you just publish and collect.

6.    Create an Information Product – An info product is one of the oldest forms of passive income on the net. Simply create a product that teaches someone how to do something that you love, or provides a collection of information for them that they want, and you’re in business.

7.    Make a Membership Website – People love to be exclusive and feel as if their part of an inner circle. You can charge a monthly fee to allow people to be part of your inner circle if you have enough information to share with them. Add in a forum and a lot of people stick around just for that.

8.    Run a Website/Blog – Blogs and websites that are active have content that goes up on them daily. The content is free to read and advertiser supported via ads and affiliate products. But, you can create a pay-to-read website and blog as well. It’s up to you.

While creating these products is not actually “passive” in that you still have to do some work, collecting a big pay day later when other people promote your products as affiliates will feel as if you didn’t work for it. 

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 

Written by Doreen Dilger, The Home Based Business Coach

When people see the term “passive” income, they often think of earning money with no work. However, nothing can be further from the truth. The fact is, it does require work to make passive income. However, the work you do is done once, and then you keep making money later on the work you did before. It’s different from service-based work where you must do the work each time to produce income. With passive income you create something today that keeps earning money later.

Examples of Passive Income:  Some examples of passive income that you may be aware of are savings accounts, investments, and real estate; all of these enable you to spend money one time, or spend some money one time, and keep earning income into infinity. But, you can also earn passive income online today. Some examples are information products, membership websites, eCourses, and eBook sales.
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The Benefits of Passive Income:  People who want to earn money from passive income understand how trading hours for dollars can be limiting. They want to put their time and money to use one time and keep earning from those efforts. It’s the way insurance sales people have made money for years. They earn a little commission from each person that buys and keeps paying for insurance; then the more people they sell the insurance to, the bigger and bigger their monthly income becomes. It might take a lot of work to get there, but eventually through momentum it seems like everything becomes a lot easier.

The Two Types of Passive Income:  If you would like to earn an income via passive income, there are several ways to do so online. However, mostly you can break it down to two different ways.
 

• Promote Other People’s Products – This is one of the fastest ways to get started. Figure out who you want to sell to, know the audience well, and then find products and solutions for them to promote. There are even membership websites where you can promote to them so that you can earn a monthly residual income that grows.

 

• Create Your Own Products – This is another way that you can get involved with making passive income online. At first, creating the product is a lot of work, but once you get a number of affiliates promoting the product, the income will grow exponentially, month after month and year after year.

The main question now is who your audience is, and which way you’ll go. Most people actually choose both methods. They sell other people’s products, and they create their own. Most people start with selling other people’s products, then eventually create their own after they get some experience with building a list and other marketing methods.

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated!