Doreen Dilger
  • WELCOME
    • SPEAKING
    • SHE SHED
  • SUBSCRIPTIONS
    • SNAIL MAIL SUBSCRIPTION
    • MEMORY KEEPING SUBSCRIPTION
  • SERVICES
    • BUSINESS COACHING
    • CERTIFIED TRANSFORMATIONAL COACH
    • CERTIFIED RETREAT COACH
  • COMMUNITY
  • Contact

8 Ways To Get The Most From Search Engine Traffic

12/17/2015

0 Comments

 
Picture
Written by Doreen Dilger, The Home Based Business Coach
​
Search engine optimization is an important component in online marketing. It uses techniques to ensure that your website or blog receives as much traffic as possible from all the search engines. But, you don’t really want all the traffic; you just want the traffic that is right for your website. You want targeted traffic that wants what you have to offer. This is the way you make the most of search engine traffic.

To get started making the most of search engine traffic, do the easiest things first.

1.    Check Your Site for Broken Links:  Do you have broken links on your page that you haven’t fixed? This can happen easily for many reasons. However, the reasons don’t matter as much as making sure that you fix the broken links. You can use a broken link checker to check for links regularly on your website. When you find links that don’t work, fix them right away.  Link - http://www.brokenlinkcheck.com/
2.    Optimize Your 404 Error Pages:  You can personalize a 404 error page to take advantage of your audience members accidentally going to the wrong page or a link you didn’t catch that’s broken. There are many ways you can personalize and optimize a 404 error page; how you do it will depend on the voice you want to project on your website or blog. 
3.    Update Keywords:  Over time keywords change due to the audience changing or society changing. Words today may mean something else later. Taking time to study keywords and making a long list of all variations of keywords can also help you think of new content to create for your audience.
4.    Use Keywords in Headlines and Titles:  When you have studied the right keywords, you can use them as titles, headlines and sub-headlines on your website and blog posts. Don’t try to be tricky in your titles at all; instead use all words correctly and accurately. 
5.    Remember Benefits over Features:  Your audience cares more about what’s in it for them than about what’s in it for you if you answer the CTAs. Find ways to get through to your audience about all the benefits of your offerings and what you can do for them.
6.    Get Links from Authority Sites:  The days of getting any links into your site are over, but getting links from authority sites is always important and will always be in. If you can get links from .edu sites, that’s even better. A way to accomplish this is to create your own courses that are high value enough that an education site may take notice. 
7.    Link to Authority Sites:  A great way to get noticed by others, including search engines, is to link out to other sites that have authority. Content curation is a great way to create valid links out from your website to authority websites. Include a blurb of your own for each item you link to so that your opinion and thoughts are added to the information you share.
8.    Keep Content Updated:  Content of all forms is important to put on your website and blog. Use text content in the form of blog posts, audio, video, long form, short form, white papers and more on your blog and website to get the most from search engine traffic. 

Finally, use the right meta information such as “alt” tags on images, tags on posts, and so forth. Try using a plugin like SEO by Yoast if you use WordPress to build your site, to help you get the most from search engine traffic. 

Was this post helpful?  If you have a question or a comment please let me know.   You can put them in the feed with my blog post or email them directly to me at doreen@doreendilger.com.   You’re feedback would be greatly appreciated! 
0 Comments



Leave a Reply.

    Picture

    Author

    About the Author:  Doreen Dilger  is a Certified Manifest Method Coach, Certified Life Coach,  Author and Founder of Women Empowering Women Now.

    ​Tagline: Master Motivato
    r, Excuse Eliminator & Goal-get-her.   


    I guide women to put themselves first, step into their power so they can create an abundant and soul-inspired life.

    Archives

    September 2020
    June 2020
    March 2020
    February 2020
    January 2020
    March 2019
    February 2019
    January 2019
    November 2018
    September 2018
    June 2018
    February 2018
    September 2017
    August 2017
    July 2017
    June 2017
    October 2016
    September 2016
    August 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    September 2014
    July 2014
    April 2014
    February 2014
    January 2014
    October 2013

    Categories

    All
    4 Hour Work Week
    Attract New Clients
    Business Coaching
    Clean Desk
    Delegate
    Flexible Schedule
    Follow Through
    Follow Up
    Get Out Of Your PJ's
    Lifestyle Business
    Make A Plan
    Managing Your Time
    Measurable Goals
    Money Management
    Niche Groups
    Office Organization
    Organized Office
    Peer Groups
    Productive Working From Home
    Property Management
    Reorganize
    Take The Day Off
    Time Wasters
    To-Do List
    Vision Board
    Working From Home

    RSS Feed

    Subscribe to our mailing list

    * indicates required
    Email Format

Contact INFORMATION

contact info

DOREEN DILGER
PO BOX 824
WATERTOWN, CT 06795
PHONE: 203.441.5751
WWW.DOREENDILGER.COM
www.womenempoweringwomennow.com
www.Wewnow.com

copyright 2021
Privacy statement
Disclaimer
affiliate disclosure

Picture
Photo used under Creative Commons from Tim Dorr
  • WELCOME
    • SPEAKING
    • SHE SHED
  • SUBSCRIPTIONS
    • SNAIL MAIL SUBSCRIPTION
    • MEMORY KEEPING SUBSCRIPTION
  • SERVICES
    • BUSINESS COACHING
    • CERTIFIED TRANSFORMATIONAL COACH
    • CERTIFIED RETREAT COACH
  • COMMUNITY
  • Contact